Prioritizing home tours

Narrowing the list

Offer lender services

Set up for a successful buyer consultation

Ask the buyer to sign a Buyer Representation Agreement to work exclusively with you.​

Explain the various payment structures buyers have in compensating their agent.

Set expectations for how you work, and exchange contact information to ensure easy follow-up communication.

Educate buyers on the benefits of being your client

Demonstrate transparency as one of the benefits of working with you by educating and preparing buyers for the various options in which your commission may be paid.​

Address concerns and articulate your value

Save buyers time and stress

The value of the Buyer Representation Agreement

Differentiate yourself by learning buyer goals

Set realistic expectations

Educate buyers on market conditions

Educate buyers on market conditions

Update buyers on the market

Start the conversation about Buyer Representation

Address objections regarding your compensation

Educate the seller on options

Demonstrate your knowledge with buyers

Ensure buyers that you are working in their best interests

Ask for the signed Buyer Representation Agreement

Build Trust

Articulate Your Value

Explain the Value of Representation

Be Transparent

Earn the Business

New rules require buyer agency representation

Explain how you do more than just “find and show homes”

Sign an exclusive agreement with your buyer