Seller Listing Presentation

YOU CAN SAY

(Seller’s name), it sounds like we agree on the price and that I have answered all your questions.

Is there anything we need to do before we get started?
Are you ready to choose me to represent you in the sale of your home?

(Always have a listing agreement and pen ready to go when you arrive at this point. Express your enthusiasm to be working on their behalf to sell their home).

I’m so excited to work with you and (re-state their motivation) get you to your new job/in the new home in time for school/get you the money you want from the sale.

(Confirm that they have made a great decision in trusting you to represent them.)
Based on everything we have discussed; I think we will make a great team!

Are you ready to get started?

Knowing the flow of your Listing Presentation allows you to move directly to securing the listing from any point of your presentation if the seller expresses a desire to act immediately. You can build momentum toward this commitment by starting with open-ended questions, listening to the seller’s response, and then gradually moving to questions that repeatedly result in a “yes” to confirm the seller’s decision.

You are free to use the recommended best practices in these materials for your consideration. These scripts are not intended to be used verbatim, and they should always be modified for accuracy.
If you choose to make contact by phone or text (i) check phone numbers against the federal DNC registry, any applicable state DNC list and your company DNC list (ii) do NOT use autodialers and (iii) do NOT use artificial voice or pre-recorded messages, this includes those you haven't spoken to in a while. Emails must follow the rules. Emails must be clear it is a solicitation and provide the consumer with an opt-out. Also, before calling or texting referrals, those numbers need to be checked against all applicable DNC lists. Get prior, express, written consent before texting or using artificial or prerecorded messages.